Branding Marketing – What It Means To You

Branding Marketing – What It Means To You

Entrepreneur
In this new marketing series , we will try and tackle branding marketing. This article being the primer will talk briefly about what branding is, and how to start thinking about your brand. Branding Marketing From The Wild West: The earliest references for brand comes from the back of cattle! The cowboys of the wild west would carry a branding iron on their horses when they were out on the ranch and whenever they found a new calf without their brand(a mark on the side to identify the owner), they would brand it before letting it loose again!  You need a strong online business plan. Branding at that time too meant a symbol that stood for an organization; a mark of a certain person – or brand! Branding Today: Today, we…
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Benefits of Managed Hosting Providers

Benefits of Managed Hosting Providers

Entrepreneur
As you start your online business, one of the first things you do is to identify a hosting company to host your website. You need to host your websites for a number of reasons. I list just a few of these reasons here.  Most websites are online 24 hours a day; seven days a week. Your computer needs to stay on irrespective of the time or day. Most personal computers are not built for such performance. Hosting companies have very powerful servers that are meant to stay on without powering down for years at a time. Benefits of Managed Hosting - Website Performance Your website needs to load as fast as possible. Most home networks are connected via Internet Service Providers lines which are not conducive to high speeds. Hosting…
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Where Surveys For Cash Only Can Be Found!

Where Surveys For Cash Only Can Be Found!

Entrepreneur
What surveys for cash only means?  It's defined as a “general view, examination, or description of someone or something”. But why do businesses do surveys and what do they hope to achieve from them? Most times a survey is conducted as a small review of something. This is an honest way to get the public’s opinion on varying items. This allows the company to know how their product is doing on the markets and allows them to get the people’s view on that same product so they can make it better. This also allows some form of advertising to go on because then the public who have not heard of such product usually then look for that same product so they can get a feel of it for themselves. This…
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How Small Business Marketing Companies Become Successful?

Entrepreneur
For ages, we’ve heard the phrase Caveat Emptor – Let the Buyer Beware!  For years, it has been true. It was up to the customer to do the due diligence. If you were not careful, you would be taken for everything you had, and there was nothing to be done about it. Small business marketing companies have done a great job helping small businesses expand. Boy, have things changed now! Its understood that goods are returnable if proven faulty. Warranties are the rule rather than the exception. Department stores have policies in place that make it easier for you to return products.  Here are some small business tips from marketing companies. Successful Small Business Marketing Companies Ask "How does it affect the small business person?" Well, it has upped the ante…
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15 Small Business Tips To Beat the Big Store Competition

15 Small Business Tips To Beat the Big Store Competition

Entrepreneur
Small Business Mom & Pop Stores are being increasingly pushed out by the big box stores. There is stiff  competition for the same customers – and more often than not, it’s the small business that loses out. After putting up a fight, many such small businesses eventually shut shop – unable to fight the big store. But small businesses can and should fight back and reclaim their business. Given below are 15 small business tips that you can use to fight back.  Yes, there are lots of customers who are drawn to the convenience of finding everything under one roof.  But then there will always be customers who don’t prefer the big stores. Your task is to identify and reach out to those customers and give them a supreme experience, thus…
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Pricing Decision Mistakes of The Rookies

Pricing Decision Mistakes of The Rookies

Entrepreneur
When you sell a product online, the pricing decision of the product is among the most important factors that determines how much money you are able to make!  But rookie businesses often make the mistake of  pricing their products wrong.  This article discusses some of the factors you need to consider while pricing your product. 12 of the Top Pricing Decision Mistakes Made By Rookies Determining your Price based solely on Production Cost: The number one mistake I see people do is to base the price solely on cost involved.  Yes, Price must be greater than cost to make  a profit. Determining Price Irrespective of Competition:  What is the price of similar products in the market? If your competitor has set a price that is much lower than yours, there are going…
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